Acceptable Use Policy
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This Acceptable Use Policy sets out in detail what you may and may not do on ReviewWizzard. It applies to all users — consumers, reviewers, and businesses. It supplements our Terms of Service and should be read alongside it.
1. General principles
ReviewWizzard exists to give consumers a trusted, independent voice. Every rule in this policy exists to protect that purpose. We ask all users to act in good faith, to be honest, and to treat others with respect.
This policy applies to all content submitted to ReviewWizzard, all interactions with the platform, and all communications with ReviewWizzard staff.
2. Rules for reviewers
You must have had a genuine, first-hand experience with the business you are reviewing. You may not review a business you have not personally used.
You must be honest. Your review must accurately reflect your experience. You may not exaggerate, fabricate, or misrepresent your experience.
You may not submit a review in exchange for payment, a discount, a free product, or any other benefit. Incentivised reviews are prohibited regardless of whether the incentive was offered before or after the review was submitted.
You may not submit more than one review per business. Duplicate reviews from the same person, whether submitted from different email addresses, devices, or IP addresses, are prohibited.
You may not include personal information about private individuals in your review, including names, addresses, phone numbers, or financial details.
You may not submit a review that contains hate speech, threats, sexual content, or content that targets a person based on race, religion, gender, sexual orientation, disability, age, or national origin.
You may not submit a review about a competitor of a business you own or work for, or submit a review about your own business.
3. Rules for businesses
You may not solicit, purchase, or arrange fake reviews for your own business or for a competitor's business.
You may not offer incentives — including discounts, free products, cash, or any other benefit — in exchange for reviews, whether positive or negative.
You may not contact a reviewer to pressure them into amending or removing their review. You may respond to reviews publicly through your business dashboard.
You may not threaten legal action against a reviewer for the content of a genuine review. Threatening a reviewer constitutes a violation of this policy and may result in your account being suspended.
You may not use your business account to submit reviews of your own business or competitors, or to flag reviews for removal without genuine grounds.
You may not use VPNs, proxy services, or multiple accounts to circumvent our one-review-per-person rule or to manipulate your aggregate rating.
You may not use automated tools, bots, or scripts to interact with ReviewWizzard, submit reviews, or scrape data from the platform.
4. Prohibited content
The following types of content are prohibited on ReviewWizzard and will be removed: content that is defamatory, fraudulent, or deliberately misleading; content that constitutes harassment, bullying, or targeted abuse of an individual; content that contains threats of violence or harm; content that is sexually explicit or pornographic; content that promotes or facilitates illegal activity; content that infringes the intellectual property rights of a third party; and content that contains malware, phishing links, or other malicious code.
5. Prohibited platform use
You may not use ReviewWizzard to: attempt to gain unauthorised access to any part of the platform or its underlying systems; interfere with or disrupt the platform's operation; conduct denial-of-service attacks; scrape, harvest, or systematically collect data from the platform without our written permission; reverse-engineer, decompile, or disassemble any part of the platform; or impersonate ReviewWizzard, its staff, or another user.
6. Enforcement
ReviewWizzard reserves the right to remove any content that violates this policy, suspend or terminate any account involved in prohibited conduct, and report serious violations to relevant law enforcement or regulatory authorities.
We may take action based on our own monitoring, reports from other users, or information provided by third parties. We are not obligated to provide advance notice before taking enforcement action where we determine that immediate action is necessary.
If you believe your account or content was actioned in error, please contact us at info@reviewwizzard.com with full details. We will review all substantiated appeals.
7. Contact
To report a violation of this policy or to appeal an enforcement decision, please contact us at info@reviewwizzard.com.